Transforming a 50:50 Sheep and Deer Operation to Exclusive Deer Farming
The Nelsons have successfully transitioned their 164ha property into an exclusive deer farming operation, with a focus on superior stockmanship and high animal performance. This transformation has been made possible through a combination of superior stockmanship, a well-optimised system, and a commitment to continuous improvement.
- Superior stockmanship and a well-optimised system have enabled the team to manage the high stocking rate successfully.
- Stock classes are well prioritised and managed to ensure strong animal performance while maintaining high environmental standards.
The Nelson Farming Company’s commitment to continuous improvement is evident in their proactive approach to benchmarking and implementing expert advice. Cam’s proactive approach drives ongoing development and adaptability in a constantly evolving industry.
Genetic Programme and Winter Grazing Practices
A robust genetic programme focuses on selecting desirable traits, such as high velvet production and disease resistance. All hinds’ DNA is tested to guide breeding decisions, resulting in an impressive annual velvet yield of 3400kg.
| Year | Velvet Yield (kg) |
|---|---|
| 2010 | 3200kg |
| 2015 | 3500kg |
| 2020 | 3400kg |
Winter grazing practices have been dramatically improved by developing a wintering shed and the construction of a dedicated winter hind pad. This infrastructure has both minimised pasture damage and improved animal welfare.
Enhancing Biodiversity and Environmental Stewardship
The Nelsons’ commitment to enhancing biodiversity and environmental stewardship is evident in their attention to detail. Initiatives such as native plantings, pond creation, and replacing eucalyptus with native species demonstrate their proactive approach to protecting native ecosystems.
“Their commitment to biodiversity is evident through well-considered native plantings that are thoughtfully integrated into their farming system, and their livestock management reflects in-depth planning, particularly around stock movement and wintering, to ensure a very high level of animal welfare.”
Judges said that the Nelson Farming Company exemplified what could be achieved with a strong business plan, clear strategic focus, superior livestock performance, and strong environmental values.
National Recognition
The Nelson Farming Company’s exceptional performance has earned them national recognition. They will join the supreme winners from 10 other regions involved in the awards in being considered for the Gordon Stephenson Trophy at the NZ Farm Environment Trust’s National Showcase in Wellington in June.
| Year | Award |
|---|---|
| 2023 | Southland Ballance Farm Environment Award winner |
| 2023 | Catchment Group Showcase winner |
| 2023 | Gordon Stephenson Trophy finalist |
Cam Nelson also won the following awards:
- Southland Ballance Farm Environment Award winner
- Catchment Group Showcase winner
- Gordon Stephenson Trophy finalist
Collaborative Efforts in Sustainable Farming and Environmental Stewardship
The Makarewa Headwaters Catchment Group’s collaborative efforts to support sustainable farming and environmental stewardship have been recognised through their Catchment Group Showcase. This group works with local farmers to implement sustainable practices, improve water quality, and meet environmental regulations. Their ultimate goal is to protect and enhance the Makarewa River and its tributaries through a community-led approach that includes sound farming practices and active pest management.
The group’s flagship Revival Project, launched in 2023, has been successful in addressing the environmental damage caused by feral deer and pigs. Extensive research and awareness raising have led to the culling of more than 600 deer and numerous pigs. Their initiatives, such as the LUCI Ag Project and community planting programme, demonstrate their commitment to sustainable farming and environmental stewardship.
Conclusion
The Nelson Farming Company is a model for sustainable farming practices, demonstrating the importance of a strong business plan, clear strategic focus, superior livestock performance, and strong environmental values. Their commitment to continuous improvement and collaborative efforts in sustainable farming and environmental stewardship make them an exemplary example of what can be achieved in the agricultural industry.
